Kelly Cooper

Kelly is responsible for lifecycle marketing at Moz — from product launches to retention campaigns. Moz is an industry-leading marketing software company dedicated to building products that power online visibility, including tools for search marketing, Twitter analytics, and content marketing.

Kelly spent a decade in the ranks of consumer marketing and has promoted and sold retail products online in categories ranging from consumer electronics to specialty foods. Since then, she dove into the B2B marketing space with a focus on marketing to her fellow marketers.

In her free time, Kelly loves cooking, exploring Seattle, traveling, meeting new people, and keeping her eye out for great advertising.

Recent Sessions

With the many moving parts involved in any significant marketing effort, it’s critical to start off with a sound game plan. Learn the elements of a successful campaign strategy and how to implement them for yourself.
Content Marketing